So Young International: Controlling Shareholder Boosts Stake with Major Share Purchase

So-Young International: A Game-Changer in China’s Aesthetic Industry

Company Announcement

Beijing, April 2, 2025 – So-Young International Inc. (Nasdaq: SY) (“So-Young” or the “Company”), a trailblazer in China’s aesthetic treatment industry, recently disclosed significant news concerning one of its key figures. The Company was notified by Mr. Xing Jin, the Chairman of the Board of Directors, CEO, and controlling shareholder of So-Young, that on March 31, 2025, Beauty & Health Holdings Limited, a company based in the British Virgin Islands and controlled by Mr. Jin, had undergone a significant change.

Background on Beauty & Health Holdings Limited

Beauty & Health Holdings Limited (BHHL) is a privately held company with a focus on investments in the health and wellness sector. It has been a significant shareholder in So-Young International, holding a substantial stake in the Company. The exact percentage of ownership has not been disclosed publicly.

The Change at Beauty & Health Holdings Limited

The nature of the change at BHHL remains undisclosed in the Company’s announcement. However, the information provided by So-Young suggests that it could have far-reaching implications for the Company and its stakeholders.

Impact on So-Young International

The exact implications of this news for So-Young International are unclear at this stage. The Company’s statement does not provide any further details on the change at BHHL or its potential impact. However, given Mr. Jin’s significant role in So-Young, investors and stakeholders are likely to closely monitor developments.

Potential Impact on Consumers

For consumers of So-Young’s aesthetic treatment services, the change at BHHL may not have an immediate impact. However, any significant shift in the Company’s ownership structure could potentially lead to changes in its business strategy or operations, which may in turn affect the quality or availability of its services.

Impact on the Aesthetic Industry in China

The aesthetic industry in China has seen robust growth in recent years, driven by increasing consumer demand and a growing awareness of personal appearance. So-Young International has been a key player in this market, providing a platform that connects consumers with a wide range of aesthetic treatment services both online and offline. Any changes at the Company could potentially impact the competitive landscape in this industry.

Conclusion

The recent announcement by So-Young International concerning a change at Beauty & Health Holdings Limited has generated significant interest and uncertainty among investors and stakeholders. The exact nature and implications of this change remain unclear at this stage. However, given Mr. Jin’s significant role in the Company, it is likely that developments will be closely monitored in the coming weeks and months.

For consumers of So-Young’s aesthetic treatment services, it is important to stay informed about any developments that may impact the quality or availability of these services. The Company has not yet provided any further details on the change at BHHL, so consumers may want to consider alternative providers in the meantime.

The aesthetic industry in China is a dynamic and rapidly evolving market, with significant growth potential. Any changes at So-Young International could potentially impact the competitive landscape in this industry. However, it is important to remember that the Company’s announcement does not necessarily signal any immediate or significant changes to its business strategy or operations.

Sources

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