New Age-Gating Regulations: A Game-Changer for Kid-Safe Digital Advertising
Vancouver, BC – April 1, 2025 – Kidoz Inc. (TSXV:KIDZ), a pioneering mobile AdTech company specializing in kid-safe advertising, issued a statement regarding the recent developments in digital advertising regulations for children. The Company, which operates the market-leading Kidoz Contextual Ad Network, Kidoz Publisher SDK, and Kidoz COPPA Shield, expressed its readiness to capitalize on the opportunities brought about by the new age-gating regulations.
New Legislation: A New Era for Kid-Safe Digital Advertising
The digital advertising landscape is undergoing a significant shift with the implementation of new age-gating regulations. These laws aim to protect children’s privacy and safety online by enforcing stricter age verification procedures. This is a response to increasing concerns about the collection and use of children’s data in digital advertising.
These regulations will not only apply to advertisers but also to technology platforms, making it essential for companies to comply with the new guidelines. The penalties for non-compliance can be severe, including hefty fines and damage to reputation.
Kidoz: Leading the Charge in Kid-Safe Digital Advertising
Kidoz, a trailblazer in kid-safe digital advertising, has been preparing for this shift in the market. The Company’s offerings include the Kidoz Contextual Ad Network, which serves contextually relevant ads to children, ensuring a safe and engaging advertising experience. The Kidoz Publisher SDK helps app developers monetize their kid-friendly content while adhering to the latest privacy regulations.
The Board Approves a New Equity Awards Plan
In related news, Kidoz’s Board of Directors announced the adoption of a new fixed 10% security-based compensation plan (the “Equity Awards Plan”). This move is designed to align the interests of key employees with those of shareholders and to provide incentives for long-term value creation.
Impact on Consumers: A Safer and More Transparent Advertising Experience
The new age-gating regulations will result in a safer and more transparent advertising experience for consumers, particularly children. Stricter age verification procedures will help protect their privacy and ensure that they are not exposed to inappropriate content or targeted advertising.
Impact on the World: A New Standard for Digital Advertising
The new age-gating regulations represent a significant step forward in digital advertising, setting a new standard for responsible and kid-safe practices. This shift is expected to encourage more companies to focus on kid-safe advertising and to invest in technologies that help protect children’s privacy online.
Conclusion
The new age-gating regulations mark a turning point in the digital advertising industry, with a renewed focus on kid safety and privacy. Kidoz, with its market-leading kid-safe advertising solutions, is well-positioned to capitalize on these opportunities and to help shape the future of digital advertising for children.
- New age-gating regulations aim to protect children’s privacy and safety online.
- Kidoz, a pioneer in kid-safe digital advertising, is prepared for the shift in the market.
- The Board of Directors approves a new Equity Awards Plan to align employee interests with shareholders.
- The new regulations will result in a safer and more transparent advertising experience for consumers.
- The shift towards kid-safe advertising is expected to encourage more companies to invest in this area.