Mattel Renews Licensing Agreement with Disney for Toy Story’s 30th Anniversary and Upcoming Film
In an exciting development for fans of the beloved Toy Story franchise, Mattel, Inc. has announced the renewal of a multi-year global licensing agreement with Disney. This agreement grants Mattel the rights to create new lines of toys for Toy Story, encompassing Action Figures, Vehicles, Radio Control, Games, and Plush.
Celebrating Toy Story’s 30th Anniversary
As part of the agreement, Mattel will be releasing several products to commemorate Toy Story’s 30th anniversary. These items will include collectible action figures, replicas of iconic vehicles, and interactive games that bring the Toy Story universe to life. Fans can look forward to reliving their favorite moments from the franchise with these new offerings.
Anticipation Builds for Toy Story 5
In addition to celebrating the franchise’s past, Mattel’s new licensing agreement also covers the upcoming release of Toy Story 5 on June 19, 2026. This means fans can expect a range of toys inspired by the new film, allowing them to collect and play with their favorite characters in new and exciting ways.
Impact on Consumers
For consumers, this renewed agreement is an opportunity to engage with the Toy Story franchise in new and innovative ways. With a wide range of toys being developed, fans of all ages can look forward to collecting, playing, and displaying their favorite characters and vehicles. Whether you’re a long-time fan or new to the franchise, there’s sure to be something for everyone.
Impact on the World
On a larger scale, this agreement highlights the ongoing popularity of the Toy Story franchise and its ability to captivate audiences across generations. With a new film on the horizon and a wide range of toys being developed, it’s clear that Toy Story remains a cultural phenomenon. This continued success is a testament to the enduring appeal of well-crafted stories and beloved characters.
Conclusion
Mattel’s renewed licensing agreement with Disney for Toy Story is an exciting development for fans of the franchise. With new products on the way to celebrate the 30th anniversary and the upcoming release of Toy Story 5, there’s never been a better time to jump into the Toy Story universe. Whether you’re a long-time fan or just discovering the franchise, there’s something for everyone. Stay tuned for more information on these upcoming releases and get ready to experience Toy Story like never before!
- Mattel renews licensing agreement with Disney for Toy Story
- New lines of toys for Action Figures, Vehicles, Radio Control, Games, and Plush
- Products to commemorate Toy Story’s 30th anniversary
- New toys inspired by Toy Story 5
- Enduring popularity of the Toy Story franchise