VEON’s Subsidiary Kyivstar Expands into Digital Consumer Services with Uklon Acquisition
On March 19, 2025, VEON Ltd., a global digital operator, made an exciting announcement. Its subsidiary, JSC Kyivstar, signed an agreement to acquire Uklon group, a prominent Ukrainian ride-hailing and delivery platform. This strategic move marks Kyivstar’s entry into a new domain of digital consumer services, aligning with VEON’s digital operator strategy.
Background on Uklon
Uklon is a well-known name in the Ukrainian market, offering ride-hailing and delivery services through its mobile application. With a robust user base and a wide network of drivers, Uklon has been making waves in the transportation and logistics industry. The company’s innovative approach to technology and customer service has helped it gain a strong foothold in the competitive market.
VEON’s Digital Operator Strategy
VEON’s digital operator strategy is focused on expanding its digital services beyond traditional telecommunications. With the acquisition of Uklon, Kyivstar is now poised to offer a more comprehensive suite of digital services to its customers. This move is expected to attract a larger and more diverse customer base, ultimately driving growth for the company.
Impact on Customers
Enhanced Convenience: With Uklon’s ride-hailing and delivery services under its wing, Kyivstar customers can now enjoy a more convenient and integrated digital experience. They will be able to hail rides, order food, or send parcels all through one application.
Improved Customer Experience: Kyivstar’s acquisition of Uklon is also expected to lead to improved customer experience. By integrating Uklon’s technology and customer service into its operations, Kyivstar can offer a more seamless and personalized experience to its customers.
Impact on the World
Innovation in the Digital Services Space: VEON’s acquisition of Uklon is a significant step forward in the digital services industry. This move highlights the growing trend of telecom companies expanding their offerings beyond traditional communications services. As more companies follow suit, we can expect to see a surge in innovation and competition in the digital services space.
Impact on Local Economies: The acquisition of Uklon by Kyivstar is also expected to have a positive impact on the Ukrainian economy. The deal will create new jobs and generate revenue for the country. Moreover, it will help to further establish Ukraine as a hub for digital innovation and entrepreneurship.
Conclusion
VEON’s acquisition of Uklon is a strategic move that marks Kyivstar’s entry into a new area of digital consumer services. This move is expected to bring enhanced convenience, improved customer experience, and positive impacts on both customers and the world. As the digital services industry continues to evolve, we can expect to see more companies following VEON’s lead and expanding their offerings beyond traditional communications services.
- VEON’s subsidiary, JSC Kyivstar, acquires Uklon group, a leading Ukrainian ride-hailing and delivery platform
- This acquisition marks Kyivstar’s entry into a new domain of digital consumer services
- Uklon offers ride-hailing and delivery services through its mobile application
- VEON’s digital operator strategy focuses on expanding digital services beyond traditional telecommunications
- Impact on customers includes enhanced convenience and improved customer experience
- Impact on the world includes innovation in the digital services space and positive economic impacts
