Emerald Holding Appoints Erica Bartsch as Executive Vice President of Strategy and Communications
New York, NY – Emerald Holding, Inc., a renowned provider of dynamic business-to-business (B2B) events and media platforms, has announced the appointment of Erica Bartsch as the Executive Vice President of Strategy and Communications, effective March 17, 2025.
About Erica Bartsch
Bartsch brings a wealth of experience to her new role at Emerald. Most recently, she served as the Senior Vice President of Investor Relations and Corporate Communications at Marvell Technology Group Ltd. Prior to that, she spent several years at Intel Corporation, where she held various senior communications roles. Bartsch holds a Bachelor’s degree in Journalism from the University of Wisconsin-Madison and a Master’s degree in Business Administration from the University of California, Berkeley.
New Role at Emerald
In her new position, Bartsch will lead Emerald’s strategy, investor relations, corporate communications, and strategic partnerships. She will work closely with Emerald’s executive team to drive alignment across key stakeholders and help shape the company’s future direction. Bartsch’s appointment is a strategic move by Emerald to strengthen its leadership team and enhance its communication capabilities.
Impact on Individuals
For individuals working in the B2B events and media industry, Bartsch’s appointment could mean increased opportunities for collaboration and innovation. As a thought leader in her field, she may bring new ideas and strategies to Emerald that could benefit other companies in the industry. Additionally, her expertise in investor relations and corporate communications could lead to more transparent and effective communication between publicly traded B2B companies and their shareholders.
Impact on the World
On a larger scale, Bartsch’s appointment could have a positive impact on the B2B events and media industry as a whole. Emerald is a major player in this sector, and its leadership decisions can set trends and influence best practices. By bringing in a seasoned executive like Bartsch, Emerald is signaling its commitment to innovation and growth. This could lead to new partnerships, expanded offerings, and increased value for B2B customers around the world.
Conclusion
Emerald Holding’s appointment of Erica Bartsch as Executive Vice President of Strategy and Communications is a significant move that could have far-reaching implications for the B2B events and media industry. Bartsch’s extensive experience in corporate communications, investor relations, and strategic partnerships makes her an excellent fit for this role, and her leadership is sure to bring new ideas and strategies to Emerald. For individuals and companies in the B2B sector, this appointment could mean increased opportunities for collaboration and innovation, as well as more transparent and effective communication between stakeholders. Only time will tell how Bartsch’s appointment will shape Emerald’s future and the future of the B2B industry as a whole.
- Emerald Holding appoints Erica Bartsch as Executive Vice President of Strategy and Communications
- Bartsch brings extensive experience in corporate communications, investor relations, and strategic partnerships
- Her appointment could lead to increased opportunities for collaboration and innovation in the B2B sector
- It could also result in more transparent and effective communication between stakeholders
