Mitsubishi Electric Announces Name Changes for ICONICS Subsidiaries
Tokyo, Japan – Mitsubishi Electric Corporation, a leading global manufacturer of electrical and electronic equipment, recently announced that its U.S.-based software subsidiary, ICONICS, Inc., will undergo a name change effective April 1, 2025. The new name will be Mitsubishi Electric Iconics Digital Solutions, Inc. This change is part of a larger rebranding initiative that also includes the renaming of three ICONICS subsidiaries located in the United Kingdom, Czech Republic, and Italy.
Background on ICONICS, Inc.
ICONICS, Inc. is a prominent player in the supervisory control and data acquisition (SCADA) software and cloud applications market. The company was founded in 1986 and has been a subsidiary of Mitsubishi Electric since 2014. ICONICS’ software solutions are used in various industries, including manufacturing, water and wastewater, oil and gas, and power generation, to name a few.
Rationale Behind the Name Change
According to a statement released by Mitsubishi Electric, the name change is intended to better reflect the company’s growing role as a digital solutions provider within the Mitsubishi Electric Group. The new name, Mitsubishi Electric Iconics Digital Solutions, highlights the company’s focus on digital technologies and its position as a solutions provider within the Mitsubishi Electric organization.
Impact on Customers
For current ICONICS customers, the name change is not expected to have any immediate impact on their use of the software or services. Mitsubishi Electric has stated that it will communicate any necessary changes to customers well in advance of the name change. However, customers may notice updated branding and marketing materials from the company beginning in 2025.
Impact on the Industry and the World
The name change is a reflection of the broader trend towards digitalization in the industrial sector. SCADA software and cloud applications are increasingly being used to improve operational efficiency, enhance productivity, and enable remote monitoring and control. The renaming of ICONICS as Mitsubishi Electric Iconics Digital Solutions underscores Mitsubishi Electric’s commitment to this trend and its ambition to be a leading provider of digital solutions in the industrial sector.
Conclusion
Mitsubishi Electric’s announcement of the name change for its ICONICS subsidiary is an indication of the growing importance of digital technologies in the industrial sector. The new name, Mitsubishi Electric Iconics Digital Solutions, reflects the company’s focus on digital solutions and its position as a solutions provider within the Mitsubishi Electric Group. The impact on customers is expected to be minimal, with any necessary changes being communicated well in advance. The name change is a positive sign for the industry, underscoring the trend towards digitalization and the role that companies like Mitsubishi Electric will play in shaping the future of industrial automation.
- Mitsubishi Electric Corporation announces name change for U.S.-based software subsidiary, ICONICS, Inc.
- New name: Mitsubishi Electric Iconics Digital Solutions, Inc.
- Effective date: April 1, 2025
- Three ICONICS subsidiaries in the UK, Czech Republic, and Italy will also be renamed
- Name change reflects growing role of digital technologies in industrial sector
- Minimal impact on current customers
