Sally Beauty’s Rooted in Success Event Series and New Spokesperson:
Sally Beauty, a renowned retailer known for its professional-quality hair color and care products, has recently announced the continuation of its Rooted in Success event series and the addition of a new spokesperson to its team. This second annual event is specifically focused on Historically Black Colleges and Universities (HBCUs), further demonstrating the company’s commitment to community building and expertise in textured hair.
Rooted in Success Event Series:
The Rooted in Success event series is designed to empower and educate students and professionals within the beauty industry. By partnering with HBCUs, Sally Beauty aims to provide valuable resources and opportunities for individuals pursuing careers in cosmetology and hair care. This year’s event will feature workshops, demonstrations, and networking opportunities, allowing attendees to learn from industry experts and gain insights into the latest trends and techniques.
New Spokesperson: Monaè Everett:
Joining Sally Beauty as a spokesperson is Monaè Everett, a celebrated hairstylist known for her expertise in textured hair. Monaè has worked with numerous celebrities and has built a strong following on social media, where she shares her knowledge and passion for hair care. Her addition to the team not only reinforces Sally Beauty’s commitment to textured hair but also brings a fresh perspective and authentic voice to the brand.
Impact on Consumers:
For consumers, Sally Beauty’s focus on HBCUs and textured hair signifies a stronger commitment to inclusivity and representation. By partnering with HBCUs and hiring diverse spokespeople, Sally Beauty is sending a clear message that all hair types are valued and appreciated. Additionally, the educational opportunities provided through the Rooted in Success event series can help consumers learn new techniques and gain access to professional-level knowledge, leading to better at-home hair care experiences.
Impact on the World:
The beauty industry has long been criticized for its lack of representation and diversity, particularly when it comes to textured hair. Sally Beauty’s initiatives, such as the Rooted in Success event series and the hiring of Monaè Everett, are steps in the right direction towards addressing these issues. By focusing on HBCUs and expertise in textured hair, Sally Beauty is setting an example for other companies to follow. This not only benefits consumers but also contributes to a more inclusive and diverse beauty industry as a whole.
Conclusion:
Sally Beauty’s continuation of the Rooted in Success event series and the addition of Monaè Everett as a spokesperson demonstrate the company’s dedication to community building, expertise, and inclusivity within the beauty industry. These initiatives not only benefit consumers by providing valuable resources and opportunities for learning but also contribute to a more diverse and representative industry. As a consumer, you can look forward to accessing professional-level knowledge and techniques, while the world can anticipate a positive impact on the beauty industry as a whole.
- Sally Beauty continues its Rooted in Success event series, focusing on Historically Black Colleges and Universities (HBCUs)
- New spokesperson, Monaè Everett, brings expertise in textured hair and a strong social media following
- Event series includes workshops, demonstrations, and networking opportunities
- Impact on consumers: stronger commitment to inclusivity, access to professional-level knowledge
- Impact on the world: setting an example for a more inclusive and diverse beauty industry
