Genuine Marketing Group’s Patent-Pending Technology, ZPTAG, Set to Revolutionize Supply Chain Compliance
Minneapolis, MN – February 25, 2025 – Genuine Marketing Group Inc. (OTC: GMGZ), a leading technology solutions provider, recently announced the filing of a patent application for its innovative compliance and product authentication technology platform, ZPTAG. This groundbreaking technology is designed to cater to the needs of various stakeholders in the supply chain, including brands and consumers, and is aimed at facilitating FDA FSMA regulation compliance.
What is ZPTAG?
ZPTAG is an advanced technology platform that uses a combination of blockchain, IoT, and AI to ensure product authenticity and compliance throughout the entire supply chain. It offers a tamper-evident, immutable, and transparent record of every product’s journey from the point of origin to the end consumer.
How Does ZPTAG Work?
ZPTAG’s functionality can be broken down into three main components:
- Blockchain: Each product is assigned a unique digital identifier, which is recorded on the blockchain. This creates an unalterable and secure record that can be accessed by all stakeholders in the supply chain.
- IoT: IoT sensors are used to collect real-time data on product conditions, such as temperature, humidity, and location. This data is then recorded on the blockchain, providing a complete and accurate record of the product’s journey.
- AI: ZPTAG uses AI algorithms to analyze the data collected from IoT sensors and identify any anomalies or deviations from the expected product conditions. This allows for early detection and resolution of issues, ensuring compliance and reducing the risk of product recalls.
Impact on Consumers
ZPTAG’s impact on consumers is significant. By providing a transparent and secure record of a product’s journey, consumers can be assured of the authenticity and safety of the products they purchase. This can lead to increased trust in the brands they buy from and ultimately, better consumer experiences.
Impact on the World
The implementation of ZPTAG’s patent-pending technology has the potential to bring about a paradigm shift in the way we approach supply chain compliance. It can:
- Reduce the number of counterfeit products in the market by providing a tamper-evident and immutable record of a product’s journey.
- Improve food safety by ensuring that products are kept at the correct temperature and humidity levels throughout the supply chain.
- Streamline compliance processes for brands, reducing the time and resources required to ensure FDA FSMA regulation compliance.
- Increase transparency and trust in the supply chain, leading to better consumer experiences and increased brand loyalty.
Conclusion
Genuine Marketing Group’s patent-pending technology, ZPTAG, is a game-changer in the world of supply chain compliance. By leveraging blockchain, IoT, and AI, it offers a transparent, secure, and tamper-evident record of a product’s journey, ensuring authenticity and compliance throughout the entire supply chain. With its potential to reduce counterfeit products, improve food safety, streamline compliance processes, and increase transparency and trust, ZPTAG is set to revolutionize the way we approach supply chain compliance, benefiting consumers, brands, and the world as a whole.
As we move towards a more interconnected and globalized world, the need for secure and transparent supply chains has never been more important. With ZPTAG, Genuine Marketing Group is taking a significant step towards addressing this need and setting a new standard for supply chain compliance. We look forward to seeing how this technology will shape the future of the industry.
