Delta Faucet Company Expands Portfolio with New Addition of Newport Brass
Indianapolis, IN, February 21, 2025 – Delta Faucet Company, a renowned name in the kitchen and bathroom industry, has announced the acquisition of Newport Brass, a distinguished brand recognized for its superior quality, custom finish brass faucets and fixtures. This strategic move opens up a new avenue for Delta Faucet Company, allowing it to penetrate the luxury segment, while fortifying the growth of its upper premium brand, Brizo.
A New Chapter in Delta Faucet Company’s Growth
Delta Faucet Company, a subsidiary of Masco Corporation, has been a significant player in the kitchen and bathroom products market for several decades. With a strong focus on innovation, design, and quality, the company has built a reputation for offering a diverse range of products under various brands. The addition of Newport Brass is a strategic move aimed at expanding the company’s offerings in the high-end market.
Newport Brass: A Perfect Fit for Delta Faucet Company
Newport Brass, a family-owned business, has been creating custom finish brass faucets and fixtures since 1925. The brand is known for its meticulous attention to detail, exceptional craftsmanship, and commitment to providing customers with the highest quality products. With a similar focus on design and quality, Delta Faucet Company believes Newport Brass’s expertise and offerings will complement its existing portfolio.
Impact on Consumers
For consumers, this acquisition means an expanded selection of high-end, custom finish faucets and fixtures. Delta Faucet Company aims to leverage Newport Brass’s expertise to cater to the growing demand for luxury kitchen and bathroom products. Homeowners and interior designers seeking unique, custom fixtures will now have another trusted brand to consider.
Impact on the Industry
The acquisition of Newport Brass by Delta Faucet Company is expected to have a significant impact on the industry. With the addition of a high-end brand to its portfolio, Delta Faucet Company is poised to compete more effectively with other major players in the luxury segment. This move may also encourage other companies to explore similar growth strategies.
Conclusion
Delta Faucet Company’s acquisition of Newport Brass represents an exciting new chapter in the company’s growth story. By entering the luxury segment, Delta Faucet Company is not only expanding its product offerings but also positioning itself to cater to a wider audience. For consumers, this means an increased selection of high-quality, custom finish faucets and fixtures. The acquisition is also expected to have a ripple effect on the industry, potentially leading to increased competition and innovation in the luxury segment.
- Delta Faucet Company acquires Newport Brass, a high-quality, custom finish brass faucets and fixtures brand.
- Entry into the luxury segment complements the ongoing growth of the upper premium brand, Brizo.
- Consumers will benefit from an expanded selection of high-end faucets and fixtures.
- Industry impact: increased competition and innovation in the luxury segment.
