Welcome to the Future of Wine & Spirits Marketing!

Constellation Brands Teams Up with Tastemade for Exciting New Projects

Have you heard the news? Constellation Brands has just announced an innovative partnership with Tastemade Studios to revolutionize the way we think about wine and spirits marketing. This groundbreaking collaboration, known as “Constellation + Tastemade Studios,” is set to shake up the industry with a modern, video-led approach that aims to engage consumers on a global scale.

One of the most exciting projects to come out of this partnership is the launch of a brand new original series called “Street Somm.” This captivating show will follow a sommelier as they travel across the United States, exploring different cities and indulging in delicious meals along the way. “Street Somm” is set to premiere exclusively on the Tastemade streaming channel later this year, promising viewers a unique and immersive experience unlike anything they’ve seen before.

This ambitious partnership between Constellation Brands and Tastemade is a game-changer for the wine and spirits category, setting a new standard for marketing in the digital age. By leveraging the power of video content, these industry leaders are poised to connect with consumers in ways that were previously unimaginable. With the global reach of Tastemade and the expertise of Constellation Brands, the possibilities are truly endless.

SAN FRANCISCO, March 30, 2023 (GLOBE NEWSWIRE) —

In a bold move that is sure to make waves in the industry, Constellation Brands, Inc. has announced a multi-year, multi-million dollar partnership with Tastemade to propel the wine and spirits category into the future. This strategic alliance promises to deliver innovative content and unforgettable experiences to consumers around the world, solidifying Constellation Brands and Tastemade as trailblazers in the world of marketing.

How This Partnership Will Impact Me

As a consumer, this partnership between Constellation Brands and Tastemade means that I can expect to see more engaging and entertaining content surrounding wine and spirits. The launch of “Street Somm” and other exciting projects will provide me with a fresh perspective on these products, making me more likely to explore new brands and offerings. Overall, this partnership will enhance my experience as a consumer by bringing a touch of creativity and excitement to the world of wine and spirits marketing.

How This Partnership Will Impact the World

On a larger scale, the collaboration between Constellation Brands and Tastemade has the potential to revolutionize the way that the wine and spirits category is marketed worldwide. By embracing a modern, video-led approach, these industry leaders are breaking new ground and setting a new standard for marketing in the digital age. This partnership will not only engage consumers on a global scale but also inspire other companies to think outside the box and explore innovative ways to connect with their audience.

In Conclusion…

With the launch of “Constellation + Tastemade Studios” and the upcoming premiere of “Street Somm,” the future of wine and spirits marketing has never looked brighter. This dynamic partnership between Constellation Brands and Tastemade is sure to captivate audiences around the world, reshaping the way we think about these products and paving the way for even more innovative collaborations in the future. Get ready to raise a glass to the exciting new possibilities that lie ahead!