Revolutionizing Retail: Circana Enhances POS and Panel Data Access for Clients with Snowflake Integration

Expanded Partnership Gives Snowflake Customers Access to Data and Analytics to Accelerate Growth

Chicago, Nov. 16, 2023 (GLOBE NEWSWIRE) — Circana™, formerly IRI and The NPD Group, today announced its data is accessible for sharing through Snowflake, the Data Cloud company. Building on Circana’s ongoing partnership with Snowflake, this announcement amplifies Circana’s commitment […] The post Circana Expands Point-of-Sale and Panel Data Access for Clients, Meeting Evolving Technology Needs.

In today’s fast-paced business environment, access to data and analytics is key to staying ahead of the competition and driving growth. Circana’s expanded partnership with Snowflake is great news for Snowflake customers, as it provides them with access to the data and analytics they need to accelerate their growth.

By making Circana’s data accessible for sharing through Snowflake, clients can tap into a wealth of information that can help them make more informed decisions, identify new opportunities, and better understand their target market. This partnership is a win-win for both companies, as it allows Circana to reach a wider audience and Snowflake to offer more value to its customers.

With the advent of evolving technology, businesses need to stay ahead of the curve to remain competitive. Circana’s expanded point-of-sale and panel data access for clients is a testament to their commitment to meeting the evolving technology needs of their clients. By leveraging Snowflake’s Data Cloud, Circana is able to provide its clients with the tools and insights they need to succeed in today’s data-driven marketplace.

How This Will Affect You:

As a Snowflake customer, you now have access to Circana’s data and analytics, giving you a competitive edge in your industry. By leveraging this partnership, you can make more informed decisions, identify new growth opportunities, and better understand your customers. This access to valuable information can help drive your business forward and accelerate your growth.

How This Will Affect the World:

This expanded partnership between Circana and Snowflake is not just beneficial for individual businesses, but for the world at large. By providing customers with access to data and analytics, businesses can make more informed decisions that can lead to positive outcomes for society as a whole. This partnership exemplifies the power of collaboration and technology in driving innovation and growth.

Conclusion

The expanded partnership between Circana and Snowflake is a game-changer for businesses looking to accelerate their growth and stay ahead of the competition. By providing access to data and analytics, this partnership empowers businesses to make smarter decisions, identify new opportunities, and drive innovation. This collaboration highlights the importance of leveraging technology and data to drive success in today’s fast-paced business environment.

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