Administrators agree that enrollment and retention challenges are exacerbated by poor customer service
Washington, DC, June 26, 2023 (GLOBE NEWSWIRE) — According to a national survey of community college leaders released today by education company EAB, 85 percent of respondents say students’ expectations for “customer service” have risen since the pandemic. Ninety-nine percent of respondents […] The post UPDATE: Community College Students’ Expectations for Service Have Risen Since the Pandemic a…
As community colleges continue to face enrollment and retention challenges, administrators are recognizing the impact of poor customer service on student expectations. A recent survey conducted by education company EAB revealed that 85 percent of community college leaders believe that students’ expectations for customer service have increased since the onset of the pandemic.
In today’s competitive educational landscape, students are looking for more than just academic excellence. They expect a high level of support, communication, and assistance throughout their college experience. This shift in student expectations has put pressure on community colleges to prioritize customer service in order to attract and retain students.
The Impact of Poor Customer Service on Enrollment and Retention
Community college leaders understand that providing a positive customer service experience is crucial in addressing enrollment and retention challenges. When students feel supported and valued by their college, they are more likely to stay enrolled and succeed academically. On the other hand, poor customer service can lead to increased dropout rates and decreased satisfaction among students.
By prioritizing customer service, community colleges can create a more welcoming and inclusive environment for students. This not only helps with enrollment and retention efforts but also contributes to the overall success and reputation of the institution.
It is clear that addressing students’ rising expectations for customer service is essential for community colleges to thrive in today’s competitive market. Administrators must focus on improving communication, responsiveness, and support systems to meet the evolving needs of their students.
How This Affects You
As a student, the rising expectations for customer service in community colleges mean that you can expect a higher level of support and assistance throughout your academic journey. By advocating for improved customer service, you can help create a more positive and inclusive environment for yourself and your peers.
How This Affects the World
The emphasis on customer service in community colleges reflects a larger societal shift towards prioritizing the individual needs and experiences of customers and clients. By recognizing the importance of customer service in education, we are contributing to a more student-centered and supportive world.
Conclusion
Addressing students’ expectations for customer service is crucial for community colleges to tackle enrollment and retention challenges. By prioritizing communication, support, and responsiveness, administrators can create a more inclusive and welcoming environment for students, ultimately leading to greater success and satisfaction.
