Mitsubishi Electric to Open New FA Business Headquarters in China: Expanding Presence in Global Market

Mitsubishi Electric Establishes New Company in China to Boost FA Systems Business

Mitsubishi Electric Corporation, a leading Japanese electrical equipment and electronics company, announced its plans to establish Mitsubishi Electric Intelligent Manufacturing Technology (China) Group Co., Ltd. in Suzhou, China, effective April 1, 2023.

New Company’s Role and Aim

The new company will be responsible for overseeing product planning, development, manufacturing, and sales of Mitsubishi Electric’s factory automation (FA) systems in China. Its primary objective is to establish autonomous business operations and swiftly respond to the diversifying needs of customers in the region.

Significance of the Move

This move by Mitsubishi Electric is a strategic one, given China’s significant role in the global manufacturing sector. The new company will allow the Japanese conglomerate to tap into the Chinese market more effectively and efficiently, providing localized solutions and services to customers.

Impact on Customers

For customers in China, this development means they can expect faster response times and more customized solutions from Mitsubishi Electric. The company’s local presence will enable it to better understand the unique challenges and requirements of the Chinese market and adapt its offerings accordingly.

Impact on the World

On a global scale, this move by Mitsubishi Electric is a testament to the growing importance of China in the manufacturing industry. As more companies look to expand their presence in the Chinese market, we can expect to see similar trends of localization and increased competition.

Conclusion

Mitsubishi Electric’s decision to establish a new company in China marks a significant step forward in its FA systems business. By setting up a local presence, the company aims to better serve its Chinese customers and stay competitive in the region. This move is a reflection of the growing importance of China in the global manufacturing sector and the increasing trend towards localization. As more companies follow suit, we can expect to see continued innovation and competition in the industry.

  • Mitsubishi Electric Corporation is establishing a new company in Suzhou, China, to oversee product planning, development, manufacturing, and sales of its FA systems.
  • The new company, Mitsubishi Electric Intelligent Manufacturing Technology (China) Group Co., Ltd., will allow the Japanese conglomerate to tap into the Chinese market more effectively and efficiently.
  • The move is a strategic one, given China’s significant role in the global manufacturing sector.
  • Customers in China can expect faster response times and more customized solutions from Mitsubishi Electric.
  • This development is a reflection of the growing importance of China in the global manufacturing sector and the increasing trend towards localization.

Leave a Reply