App Science™ Reaches 80 Million Households with AI-powered Analytics Platform

Introduction

App Science™, an AI-powered analytics platform wholly owned by Sabio Holdings, has made a significant impact in the advertising industry by capturing the majority of streaming TV viewers. This has enabled larger scale opportunities for advertisers looking to reach their target audience effectively. Sabio Holdings, a Los Angeles-based Adtech company, announced recently that their household graph now reaches 80 million households, which translates to 70% of all U.S. streaming households.

Expanding Reach and Impact

The milestone achieved by Sabio Holdings is a testament to the power of data analytics and AI technology in identifying and engaging with the right audience. By capturing a significant portion of streaming TV viewers, App Science™ is enabling advertisers to optimize their marketing strategies and reach a larger scale of potential customers. This not only increases the effectiveness of advertising campaigns but also provides valuable insights into consumer behavior and preferences.

With 80 million households in its household graph, Sabio Holdings is well-positioned to help top global brands connect with their target audience and drive engagement. The AI-powered analytics platform offers a comprehensive understanding of consumer habits and preferences, allowing advertisers to tailor their messaging and content to resonate with their audience effectively.

Impact on Individuals

For individual consumers, the expansion of App Science™’s reach means more relevant and targeted advertising. By analyzing streaming TV viewership data, advertisers can deliver personalized content that is more likely to resonate with viewers. This results in a better overall viewing experience and can potentially lead to discovering new products or services that align with their interests.

Impact on the World

On a larger scale, the growth of App Science™ and Sabio Holdings’ household graph has far-reaching implications for the advertising industry and beyond. By harnessing the power of AI and data analytics, companies can optimize their marketing efforts, reduce wastage, and increase ROI. This not only benefits advertisers and brands but also contributes to the overall efficiency and effectiveness of digital advertising as a whole.

Conclusion

The expansion of App Science™’s household graph to reach 80 million households represents a significant milestone for Sabio Holdings and the advertising industry as a whole. By leveraging AI-powered analytics, Sabio Holdings is empowering advertisers to reach their target audience more effectively and drive engagement. This development not only enhances the advertising experience for consumers but also paves the way for more personalized and targeted marketing strategies in the future.