Charmingly Eccentric: Hyundai Emphasizes Road Safety During Championship Game Weekend
Charmingly eccentric, full of personality, and designed for maximum reader engagement The new marketing campaign, “The Road,” shows how Hyundai is helping make a safer road for all with its more than 120 IIHS TOP SAFETY awards since 2006 The long-form digital spot is split into two, unique 30-second broadcast ads premiering during the football…